​ Orange Jordan recently extended official sponsorship to the first shopping festival in Jordan, which was organized by the Jordan Chamber of Commerce, Amman Chamber of Commerce, Jordan Chamber of Industry, and Amman Chamber of Industry, in cooperation with the Jordan Hospitality Association and a number of travel and tourism agencies. The festival began on July 15 and will conclude on August 15. The festival comes as part of the Chambers of Commerce and Industry’s plans to encourage shopping, promote local and international products in the Kingdom, and introduce Jordan as a safe shopping and tourist destination for visitors during summer. The festival is expected to attract a large number of tourists and shoppers from both inside and outside of the country and to play a major role in supporting the Jordanian economy. Through this sponsorship, Orange Jordan, as the leading provider in the country, reaffirms its commitment to supporting the tourism sector in the Kingdom while contributing to establishing Jordan as a regional and international tourist destination. As one of the leading companies in the telecommunications sector, Orange Jordan continuously seeks to contribute to social and economic growth as part of its integrated, long-term corporate social responsibility plan, which stems from its Essentials 2020 strategy and includes three key drivers, of which offering added and measurable value to shareholders and corporations is a main area of focus. As part of its sponsorship, Orange Jordan will be distributing welcome cards which include a charged prepaid line with the value of JD 1 to visitors and guests in the Kingdom, so they can stay connected with their friends and loved ones upon arrival. Additionally, the prepaid line will help them in confirming their hotel reservations and car rentals, facilitate methods of transportation, and enhance their shopping experience during their stay. Orange Jordan offers a bundle of integrated telecommunications services and solutions for about five million subscribers in the Kingdom. Last year, the company launched its new strategy Essentials 2020, aiming to offer an unmatched customer experience by listening and responding to the needs of its customers and connecting them to all that is essential to them.