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Orange partners with UEFA EURO 2016™ as global sponsor and official telecommunications service provider
21 Apr 2016
Orange recently announced that it has been selected by the Union of European Football Associations (UEFA) to be the official provider of telecommunications services for this year's football tournament. As a global sponsor of the tournament, which is the third largest sport event in the world, Orange has also secured exclusive sponsorship rights across 27 countries throughout Europe, Africa, and the Middle East. Building upon its previous partnership with UEFA EURO 2012, Orange will provide all fixed and wireless communications for the tournament to enable UEFA and its broadcast partners to deliver live feeds of the matches to football fans around the world, as well as providing staff, officials, media, referees and volunteers with connectivity through approximately 25,000 access points and mobile services throughout the tournament. Orange expects to lead a team of over 800 experts, all dedicated to delivering the EURO 2016. As an official global sponsor of Europe's premier footballing event, Orange will also be developing an array of new products, services, and offers on the occasion of EURO 2016, allowing customers to take full advantage of all opportunities to stay updated on the latest tournament scores and news. Commenting on the occasion, CEO of Orange Jordan Jérôme Hénique said, "We are excited to take on the role of being UEFA EURO 2016™'s exclusive telecommunications provider for the second time and are honored to offer our support by being a global sponsor of the tournament. As football occupies a special place in the hearts of millions around the world, especially Jordanians, we see this as an incredible opportunity to place the Orange brand name in a favorable position on both a local and global level. Orange Jordan anxiously awaits to see the positive effect that our sponsorship of the EURO 2016 will have on the Kingdom."Hénique went on to say that the EURO 2016 provides Orange Jordan and Orange as a whole with the perfect environment to showcase continuous development and progress in network strength and technical expertise, a key milestone as laid out by Orange's corporate strategy Essentials 2020. Through its regular sponsorships of events that serve to unite people around the world, Orange seeks to create a truly personal relationship with its customer base, making a sustained impact that goes beyond a single interaction and connecting more and more people to what is essential to them. The total number of viewers of this year's EURO football tournament is estimated to reach six billion, making it one of the most popular and most viewed sports events in the world. This year's contest, which takes place every four years, will feature teams from 53 different nations in the qualifying round and end with 24 different teams in the final tournament. About OrangeOrange is one of the world's leading telecommunications operators with sales of 40 billion euros in 2015 and 156,000 employees worldwide at 31 December 2015, including 97,000 employees in France. Present in 28 countries, the Group has a total customer base of 263 million customers worldwide at 31 December 2015, including 201 million mobile customers and 18 million fixed broadband customers. Orange is also a leading provider of global IT and telecommunication services to multinational companies, under the brand Orange Business Services. In March 2015, the Group presented its new strategic plan "Essentials2020" which places customer experience at the heart of its strategy with the aim of allowing them to benefit fully from the digital universe and the power of its new generation networks. Orange is listed on Euronext Paris (symbol ORA) and on the New York Stock Exchange (symbol ORAN).For more information on the internet and on your mobile: www.orange.com, www.orange-business.com, www.livetv.orange.com or to follow us on Twitter: @orangegrouppr.Orange and any other Orange product or service names included in this material are trademarks of Orange or Orange Brand Services Limited. About Orange Jordan Part of Orange group, Orange Jordan is the leading provider of integrated communications services in the Hashemite Kingdom of Jordan, with a broad lineup of fixed, mobile and Internet services, and an expanding customer base of about five million subscribers. Today, the company forms the backbone of Jordan's ICT landscape.In 2015, Orange Jordan reached another superlative milestone, becoming the first operator in the Kingdom to introduce 4G connectivity nationwide. In the same year, Orange Jordan unveiled its new strategy for the years 2015 to 2020, titled Essentials 2020. Through Essentials 2020, Orange aims to deliver an unmatched customer experience, listening and responding to the needs of its customers in order to provide all that is essential to them. Building on this strategy, Orange is investing more than JD300 million in its operations between 2015 and 2018, including upgrading and refurbishing its 2G and 3G network infrastructure and introducing a brand new 4G network in order to offer customers the most reliable network coverage in the country.The company's remarkable track record is further enhanced by its unwavering commitment to the local community, manifested in a long-term CSR strategy that targets diverse segments of the community through three key pillars: being a trusted operator by serving as a guide for the digital world; being a committed operator by serving socioeconomic development with innovative digital services; and being a green operator by adopting and promoting energy and ecological transformation. Orange Jordan works to engage all of its employees in its CSR vision, through the establishment of its CSR Volunteers Club. Contact: Reham Al-rabi reham.al-rabi@orange.com 00962777374332
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